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Wednesday, January 9, 2008 - What is going on over there???



I recently came up with a craving I couldn't quite ignore. Remember back in, oh, 1980-something, there was a Peanut Butter Twix in the USA? Oh yeah. The Twix we knew and loved, only the caramel had been replaced with PB....so good. I used to get them all the time at the summer camp snack kiosk, one of my fondest food memories from childhood.

So, I googled "peanut butter Twix" on the night of this massive, unshakable craving and much to my excitement, I found out that the PB Twix had made a comeback! Oh joy and happiness, I even found somewhere I could order a box on eBay (which was necessary, since I live in Australia now and PB Twix are only found in the States. What this country's aversion to peanut butter is, I will never understand). For no more than it would have cost me to buy 24 regular Twix bars in my local Aussie shopping center, I could import from the USA 24 of the much longed-for PB Twix! And order I did.

My friendly eBay seller did mention in his item description that PB Twix now have chocolate cookie instead of the butter cookie I had fallen in love with as a girl. I thought to myself that surely Mars, Inc. must know what they are doing changing the flavor and went ahead and bought them. After all, chocolate and peanut butter are a match made in heaven, right? Of course!

What my eBay seller failed to tell me was that modern-day PB Twixes actually taste more like a stale, cremeless Oreo cookie, topped with a layer of I Can't Believe It's Not Peanut Butter, and a coating of smooth, chocolate-flavored Bonne Bell Lipsmacker, than the delectable delight I remembered from Bible camp days!

Oh, what bitter disappointment. But, come to think of it, this isn't the first time I've had reason to feel this way. You see, desperate people have ways of getting the things they desperately need. When I am in need of an American candy fix, I know where to get one. Over the past few years, though, I have noticed that American candy just isn't living up to my memories of it. The chocolate has become waxier, greasier, less like real chocolate. The peanut butter has become just a shadow of it's former self -- as if it is now just a clone of a clone of a clone (ala Homer Simpson, if anyone recalls that episode...or that movie, Multiplicity, with Michael Keaton) . It retains enough of its texture and flavor that perhaps those who eat this stuff frequently haven't even noticed the difference. But I do, and I feel, when eating one of these candy bars, as if I might be on an alternate universe somewhere eating an evil parallel version of the PB Twix I so fondly remember.

It's not just candy, either, that is taking a turn for the worse. Why does it seem that so much of the real food that I know you all once ate is being replaced with these [...prepackaged, washed-out salads; precooked, cut, seasoned, (chemically) marinated meats; casseroles made with two cans of (fill in the blank), a can of cream of (fill in the blank) soup, some instant (fill in the blank) and diced process American cheese product...] well, lets just call them food alternatives? What exactly is happening to the food over there, guys? Are you noticing it too?

For what it's worth, I'm not the only one who feels this way. My sister posted something on a similar topic a few months ago, and she should know. She recently moved from Australia, where food is still food (for the most part) and junk food is still just a treat (rather than, say, breakfast, as in Poptarts), back to the USA. I daresay it must have been pretty noticeable. [You can read that post here.]

Now, I don't pretend to know what y'all should do about this situation, if anything. What do you do? Does anyone think the decline in food quality has anything to do with the increase in health problems? Or am I just nuts? Open to and interested in conversation on this topic. :-)
Post A Comment!

Wednesday, January 9, 2008 - Untitled Comment

Posted by dlynthomas
I definately agree that food quality has taken a dive! I firmly believe that health and eating are related. Like they always told us, "You are what you eat!" If you eat junk, well then...
I am trying to make changes in my life and in the lives of my family. I am currently reading sevearl books on the subject and working to make changes in the kitchen. I long for a time like I grew up in, (60's and 70's) when food was home cooked and much of it was home grown. I wish I could raise my kids that way. I think we will all be paying in the future if we don't change things now.
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Wednesday, January 9, 2008 - Untitled Comment

Posted by naughtydebbers
Well, I'm glad it's not just me being crazy ;-) but it is such a shame that food quality seems to have headed downhill for all of you! I also believe that "you are what you eat" and I think so many people don't realize the connection between their diet and their health until it is too late. :-( For me, I started improving my diet and that of my family a few years ago, after I learned more about nutrition (and once I outgrew that juvenile feeling of invincibility). Now, we eat very well indeed, although I'd still like to see us eating more organic or home-grown veggies. There are always improvements to be made. It is just that much harder when you can't get hold of good food easily! Surely, something can be done?
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Wednesday, January 9, 2008 - Untitled Comment

Posted by gabbie427
You are right. I live in the US, and alot and I mean alot of people are deciding not to buy prepackaged foods and deciding to eat whole foods. Even when we need a cookie or candy fix, I would much rather make my own. It tastes better, looks better and I know there isn't any preservatives and waxy taste, etc.

God's Blessings,
Amy Jo
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Wednesday, January 9, 2008 - the food

Posted by MrsM
The food here is complete crap, man. It tastes bad and makes you feel bad too. And it's harder than hard to even find good quality basic ingredients with which to cook from scratch. But I know I've covered all this before.

I still have yet to find a decent health food store in Cinci. What's with that? Even the "organic health" section of the grocery store is full of pre-packaged, over-processed imitations of imitations of food found in the regular grocery section. Americans are being fooled and it sucks.
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Friday, January 11, 2008 - Untitled Comment

Posted by Mammam
I totally agree! We were just in the US in October last year, and found it hard to get "real" food as we were on the road quite a lot. We tried not to always eat at fast food restaurants for obvious reasons, but the groceries seemed to be stocked with over-processed, tasteless pseudo-food in many cases. Even restaurant servings struck us as being grossly beyond what a human being could or should eat at one meal, size-wise, calorie and fat-wise.
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Saturday, January 19, 2008 - So true

Posted by Uncle J
In every single way. The last trip we took to the states was highly disappointing food-wise. Microwaveable bacon (like Subway bacon but 30 times more tasteless), over processed cheese, the chocolate was utterly rubbish (this includes Hershey's Kisses, they tasted like those really cheap, greasy brandless easter eggs you can get here), Taco Bell tasted like newspaper blended with PVA glue and believe it or not, the eggs (THE EGGS!!!) sucked! They're all friggin white! No flavour! No eggy goodness! Ugh.
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Sunday, January 20, 2008 - Untitled Comment

Posted by MrsM
I buy the organic free-range eggs. Okay, you wanna know what really cracks me up? They are ALL BROWN EGGS. Because all Americans know that "brown" food is more healthy than "white" food, right?

LMBO
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Friday, March 28, 2008 - altered food

Posted by Illoura
Believe me, it's being noticed! The problem is how to get around it... I mean, it's so impractical, so tedious!
It's a bad day in history when you wake up knowing you have reason to fear your foods!
-Illoura
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