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(NaturalNews) The U.S. Department of Agriculture (USDA) has renewed its approval for 46 non-organically produced substances to be used in foods and beverages that are labeled "organic." At the same time, the agency withdrew its approval for a type of food coloring and a food additive.
Under the Organic Foods Production Act, the USDA's National Organic Standards Board is required to renew approval every five years for any non-organic ingredients that are allowed into organic foods.
The products renewed include five agricultural non-organic products and 41 non-agricultural, non-organic products. The agricultural produced products are corn starch, kelp, pectin, unbleached lecithin and water extracted gums. Some of these are not individual products, but categories; water-extracted gums, for example, include arabic, carob bean, guar and locust bean gums. Kelp may only be used as a thickener or a dietary supplement.
The 41 allowed non-agricultural products include common ingredients such as citric and lactic acid; calcium carbonate; calcium chloride; carnauba wax; bakers, brewers or nutritional yeast; dairy cultures; flavors; sodium carbonate; glycerin; mono- and diglycerides; and xanthan gum.
The USDA withdrew its approval, however, for colors derived from non-synthetic sources and for potassium tartrate derived from tartaric acid.
The organic industry is the fastest-growing agriculture sector in the United States, currently accounting for 3 percent of all food and beverage sales. Retail revenues have risen 20 to 24 percent each year since 1990, from $1 billion to nearly $17 billion in 2006. They are expected to reach nearly $24 billion by 2010.
At the same time, acreage of organic agriculture operations more than doubled from 2001 to 2005, to a current 4.05 million acres. The number of organic operations increased by more than 18 percent in the same period, to a 2005 value of 8.500 crop and livestock operations and 2,900 handling operations.
Dr. Bronner's Magic Soaps Sues Estee Lauder and Others Over "Organic Cheater" Labeling
(NaturalNews) Following the Organic Consumers Association's revelations that so-called "organic" or "natural" product brands were actually made with toxic chemicals such as 1,4-dioxane, Dr. Bronner's Magic Soaps has sued numerous companies in the industry that it accuses of using misleading labeling to deceive consumers. The lawsuit is meant to encourage the named companies (see list below) to either reformulate their products to eliminate the petrochemical materials, or to change their labeling and stop using the words "organic" or "natural" on their products.
Companies sued by Dr. Bronner's include Estee Lauder, Ecocert, OASIS, Stella McCartney's CARE, Jasön, Avalon Organics, Nature's Gate, Kiss My Face, Ikove and others. Each of the companies being sued, says Dr. Bronner's, are using potentially dangerous chemicals that certainly don't quality as natural or organic. The product categories include shampoo, body wash, liquid soap, skin cleansers and other personal care products.
Dr. Bronner's Magic Soaps have remained a steadfast defender of honesty and integrity in the organic products business, and NaturalNews continues to strongly recommend Dr. Bronner's liquid soap products to its readers (that's the soap I use for just about everything). The fact that so many other companies are acting like "organic cheaters" is sad to see in this industry, and it emphasizes the importance of defending the integrity of the organic label. If the word "organic" is allowed to be slapped on products containing synthetic petrochemicals and potentially cancer-causing substances, then it only serves to mislead and potentially harm consumers. Sadly, many of the companies in the "organic" products industry are flatly dishonest, and they're jumping on the organic bandwagon as a clever tactic to make a quick buck rather than formulating their products with genuinely honest organic ingredients that put consumer health first.
NaturalNews encourages consumers to boycott all the "organic cheater" brands and choose only genuine, trusted brands that are supported by the Organic Consumers Association (www.OrganicConsumers.org)
Here is the original press release from Dr. Bronner's Magic Soaps announcing this news:
Dr. Bronner's Magic Soaps Files Lawsuit Against Major 'Organic' Cheater Brands
Offending Companies Claim "Organic" or "Organics" on Labels But Main Cleansing Ingredients Are Based on Conventional Agricultural and/or Petrochemical Material
SAN FRANCISCO, CA - The family owned Dr. Bronner's Magic Soaps filed a lawsuit in California Superior Court today against numerous personal care brands to force them to stop making misleading organic labeling claims. Dr. Bronner's and the Organic Consumers Association (OCA) had warned offending brands that they faced litigation unless they committed to either drop their organic claims or reformulate away from main ingredients made from conventional agricultural and/or petrochemical material without any certified organic material. OCA has played the leading role in exposing and educating consumers about deceptive organic branding.
David Bronner, President of Dr. Bronner's Magic Soaps says, "We have been deeply disappointed and frustrated by companies in the 'natural' personal care space who have been screwing over organic consumers, engaging in misleading organic branding and label call-outs, on products that were not natural in the first place, let alone organic." Dr. Bronner's has determined, based on extensive surveys, that organic consumers expect that cleansing ingredients in branded and labeled soaps, shampoos and body washes that are labeled Organic", "Organics" or "Made with Organic" will be from organic as distinct from conventional agricultural material, produced without synthetic fertilizers, herbicides or pesticides, and free of petrochemical compounds.
For example: The major cleansing ingredient in Jason "Pure, Natural & Organic" liquid soaps, body washes and shampoos is Sodium Myreth Sulfate, which involves ethoxylating a conventional non-organic fatty chain with the carcinogenic petrochemical Ethylene Oxide, which produces caricinogenic 1,4-Dioxane as a contaminant. The major cleansing ingredient in Avalon "Organics" soaps, bodywashes and shampoos, Cocamidopropyl Betaine, contains conventional non-organic agricultural material combined with the petrochemical Amdiopropyl Betaine. Nature's Gate "Organics" main cleansers are Disodium Laureth Sulfosuccinate (ethoxylated) and Cocamidopropyl Betaine. Kiss My Face "Obsessively Organic" cleansers are Olefin Sulfonate (a pure petrochemical) and Cocamidopropyl Betaine. Juice "Organics", Giovanni "Organic Cosmetics", Head "Organics", Desert Essence "Organics", and Ikove "Organic" all use Cocamdiopropyl Betaine as a main cleansing ingredient and no cleansers made from certified organic material. Due to the petrochemical compounds used to make the ingredient, Cocamidopropyl Betaine is contaminated with traces of Sodium monochloroacetate, Amidoamine (AA), and dimethylaminopropylamine(DMAPA). Amidoamine in particular is suspected of causing skin sensitization and allergic reactions even at very low levels for certain individuals. Organic consumers have a right to expect that the personal care products they purchase with organic branding or label claims, contain cleansing ingredients made from organic agricultural material, not conventional or petrochemical material, and thus have absolutely no petrochemical contaminants that could pose any concern.
Dr. Bronner's products, in contrast to the brands noted above, contain cleansing and moisturizing ingredients made only from certified organic oils, made without any use of petrochemicals, and contain no petrochemical preservatives. The misleading organic noise created by culprit companies' branding and labeling practices, interferes with organic consumers ability to distinguish personal care whose main ingredients are in fact made with certified organic, not conventional or petrochemical, material, free of synthetic preservatives.
Lawsuit Also Names Estee Lauder, Stella McCartney's CARE, Ecocert and OASIS
Ecocert is a French-based certifier with a standard that allows not only cleansing ingredients made from conventional versus organic agriculture, but also allows inclusion, in the cleansing ingredients contained in products labeled as "Made with Organic" ingredients, of certain petrochemicals such as Amidopropyl Betaine in Cocamidopropyl Betaine. Even worse, despite Ecocert's own regulations prohibiting the labeling as "Organic" of a product containing less than 100% organic content, Ecocert in practice engages in "creative misinterpretation" of its own rules in order to accommodate clients engaging in organic mislabeling. For instance, Ecocert certifies the Ikove brand's cleansing products to contain less than 50% organic content, noted in small text on the back of the product, where all cleansing ingredients are non-organic including Cocamidopropyl Betaine which contains petroleum compounds. Yet the product is labeled "Organic" Amazonian Avocado Bath & Shower Gel. Another instance is Stella McCartney's "100% Organic" CARE line certified by Ecocert that labels products as "100% Organic" that are not 100% Organic alongside ones that are; the labels of products that are not 100% organic simply insert the word "Active" before "Ingredients." In allowing such labeling, Ecocert simply ignores the requirements of its own certification standards. Furthermore, the primary organic content in most Ecocert certified products comes from "Flower Waters" in which up to 80% of the "organic" content consists merely of just regular tap water that Ecocert counts as "organic."
Explicitly relying on the weak Ecocert standard as precedent, the new Organic and Sustainable Industry Standard ("OASIS")-a standard indeed developed exclusively by certain members of the industry, primarily Estee Lauder, with no consumer input -- will permit certification of products outright as "Organic" (rather than as "Made with Organic" ingredients) even if such products contain hydrogenated and sulfated cleansing ingredients such as Sodium Lauryl Sulfate made from conventional agricultural material grown with synthetic fertilizers, herbicides and pesticides, and preserved with synthetic petrochemical preservatives such as Ethylhexylglycerin and Phenoxyethanol. [Reference: OASIS Standard section 6.2 and Anti-Microbial List] The organic content is required to only be 85%, which in water and detergent-based personal care products, means organic water extracts and aloe vera will greenwash conventional synthetic cleansing ingredients and preservatives.
The OASIS standard is not merely useless but deliberately misleading to organic consumers looking for a reliable indicator of true "organic" product integrity in personal care. Organic consumers expect that cleansing ingredients in products labeled "Organic" be made from organic not conventional agriculture, to not be hydrogenated or sulfated, and to be free from synthetic petrochemical preservatives. Surprisingly, companies represented on the OASIS board, such as Hain (Jason "Pure, Natural & Organic"; Avalon "Organics") and Cosway (Head "Organics",) produce liquid soap, bodywash and shampoo products with petrochemicals in their cleansers even though use of petrochemicals in this way is not permitted even under the very permissible OASIS standard these companies have themselves developed and endorsed.
Ronnie Cummins, Executive Director of the OCA, said: "The pressure of imminent litigation outlined in cease and desist letters sent by OCA and Dr. Bronner's in March prompted some serious discussion with some of the offending companies, but ultimately failed to resolve the core issues."
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About the author: Mike Adams is a natural health author and technology pioneer with a mission to teach personal and planetary health to the public He has authored more than 1,500 articles and dozens of reports, guides and interviews on natural health topics, impacting the lives of millions of readers around the world who are experiencing phenomenal health benefits from reading his articles. Adams is a trusted, independent journalist who receives no money or promotional fees whatsoever to write about other companies' products. In 2007, Adams launched EcoLEDs, a manufacturer of mercury-free, energy-efficient LED lighting products that save electricity and help prevent global warming. He also founded an environmentally-friendly online retailer called BetterLifeGoods.com that uses retail profits to help support consumer advocacy programs. He's also a veteran of the software technology industry, having founded a personalized mass email software product used to deliver email newsletters to subscribers. Adams also serves as the executive director of the Consumer Wellness Center, a non-profit consumer protection group, and pursues hobbies such as Pilates, Capoeira, nature macrophotography and organic gardening. Known on the 'net as 'the Health Ranger,' Adams shares his ethics, mission statements and personal health statistics at www.HealthRanger.org
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